words that describe allison

Dreamer. Leader. Speaker. Coach. Business Strategist. 5x Bestselling Author. Mom. Optimist. Creative. Snort-Laugher.

HELLO FRIEND!

(*insert a strong Midwestern accent and a friendly wave)

If you're here, it’s because you’re ready to cut through the noise, break through limitations, and make things happen. And that’s exactly what Allison Michels does.

A global leadership trainer, fractional cmo, keynote speaker, cognitive coach, 5x bestselling author, and award-winning entrepreneur, Allison has spent over 15 years helping individuals and companies worldwide gain clarity, motivation, and results. Mentored by renowned transformational leadership expert John Maxwell, she blends neuroscience with practical strategies to drive meaningful change. Passionate about empowering others, she is dedicated to helping you achieve more than you ever thought possible.

Her daughter says she “helps people believe in themselves.”

For 15+ years, she’s been LAUNCHing companies, transforming leaders, and helping high performers like you get clear, get moving, and get real results.

She’s been hired by top-tier organizations like Coca-Cola, UnitedHealthCare, Accuray, Thrivent, Maxwell Leadership, and more. She’s trained leaders across 100+ countries, built award-winning businesses, and helped executives unlock the next level of success.

Why do top leaders turn to Allison?

Because she delivers.

✔️ 15+ years of business-building expertise
✔️ Trained Fortune 100 executives & leaders
✔️ Goldman Sachs 10,000 Small Businesses alumna
✔️ Certified Maxwell Leadership & Cognitive Coach
✔️ 5-time best-selling author
✔️ Athena Young Professional Leadership Award recipient
✔️ Host of the LAUNCH Leadership Conference & LAUNCH with Allison Michels Podcast

Her secret? She makes the impossible possible.

Whether you’re an executive looking for peak performance, a company wanting to elevate leadership, or an event planner searching for a powerhouse speaker, Allison is the one who will wake up your audience, shift their mindset, and leave them ready to LAUNCH.

Ready to take action? Book Allison for coaching, consulting, or speaking today.

MY MOTTO IS AND ALWAYS WILL BE

KEEP GOING!”


Workspace with a laptop, yellow mug, notepad with pen, and a woven basket of flowers.

Random Fact #1

I’m obsessed with hiking, running, yoga & lifting!

Book titled "Do One Thing Every Day That Scares You" on a table

Random fact #2

I’ve spoken on the same stage as John Maxwell & to over 100 countries!

Circular image of a desk with a laptop, yellow mug, notebook, pen, and a basket with white flowers.

Random FAct #4

Coffee + Tacos + Traveling make me happy.

Book titled "Do One Thing Every Day That Scares You" on a table

Random Fact #5

I read multiple books at a time & have read thousands!


Cover of the book 'Keep Going: How to Create a Champion Mindset' by Allison M. Liddle, featuring bold golden text on a white background.

BUY Allison’S BOOK

Keep Going: How to Create a Champion Mindset

Conference attendees seated in a large ballroom with a speaker on stage and a screen displaying "Discover your Crazy Huge Goal."

INTERESTED in ALLISON’S KEYNOTE topics?